Google your name right now. What do you find? Is what you see aligned with who you are and what you do?
If the answer if yes, then you’re on track toward getting the media’s attention the right way.
If the answer is no, we have some work to do before we start your media outreach.
Wherever you land on the buzz-worthy spectrum, sharing your unique story in a way that does your brand justice is essential to establishing thought leadership. It’s time to pull together every part of your personal brand strategy—your original content, brand style and aesthetic, and optimized social media channels—and funnel them into a pitch that will land you in Forbes.
In this session, you will:
Establish a media strategy to get in front of the right audiences
Write a pitch letter
Identify target editors and newscasters
Learn how to get placed on the speaking circuit
Hone your media mindset